Ross Howard - Designer Resume & Portfolio

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I am Ross Howard, a graphic designer currently living in Wellington, New Zealand. I work for Shift, one of New Zealand’s leading web agencies.

After spending some time traveling around Asia over the years I decided to live in Japan to learn from its language, people and creative culture.

Recently, I have returned to New Zealand to be close to family, and have taken up a full-time position at Shift in Auckland.

About Me

+  Design Experience    

Shift - 2004 › 2006

I currently work at Shift, where I focus on creating compelling online experiences through user-focused design.

My responsibilities include taking projects from the initial requirements phase, through creative concepts to final implementation

I also worke directly with clients and often represent Shift at presentations and awards.

Analog Media - 2001 › 2004

In 2001 I co-founded Analog Media, which grew to become of New Zealand’s leading boutique web agencies.

My roles included creative direction and design, business development and project management.

Our clients included Auckland University of Technology, Skycity and a number of large New Zealand companies.

Wanganui School of Design - 1999

During my study, I focused on interactive media, and interface design.

Working as a student I was also involved in a number of public design projects and internships.

My Honors thesis Information Graphics and the Realtime was a based on applying Edward Tufte’s laws of information graphic design to realtime data streams and visualisations.

UCOL School of Design - 2005

I act as a recognised industry professional for Graduates from UCOL School of Design by reviewing their final projects and moderating their degree grades for the New Zealand Qualifications Authority.

Media Design School - 2005

As an industry professional, I have been able to work closely with staff and students at the Media Design School in Auckland.

I have provided industry seminars to students and in 2005 I was invited to judge and award their Graduate’s final work.

Wanganui School of Design - 2000

I worked at Wanganui School of Design as a Postgraduate Tutor Aide, where I focused on Time-Based Media and Type in Motion classes.

Working alongside international visiting lecturers I was able to learn from their experiences, and was also able to expose them to New Zealand’s unique design culture.

+  Awards & Scholarships Presentations & Publications Qualifications

Webby Awards 2006
Winner - Tourism
New Zealand.com Travel Site

Webby Awards 2005
Winner - Tourism
New Zealand.com Travel Site

TUANZ Interactive Awards 2004
Finalist - Integrated marketing campaign
Winner - Overall craft award
Shift Xmas Snow Globe

TUANZ Interactive Awards 2004
Finalist - Not for Profit
Winner - Overall craft award
Sir Peter Blake Trust Website

TUANZ Interactive Awards 2004
Finalist - Business to consumer
Winner - Overall craft award
SkyCity Family of Websites

Top Graduating Student 1999 Wanganui School of Design

Akoranga Scholarship 1998
Wanganui School of Design

Boxes & Arrows
Ambient Signifiers
- 2005
The web’s premiere usability and user experience journal featured my article presenting the concept of using ambient signifiers to enhance online interactions.

New Zealand Design Camp - 2005
At New Zealand’s premiere Design conference I was invited to present examples of Shift’s work and discuss our creative approach.

Alistapart.com - 2005
The web’s leading online technical resource published my article High Resolution Printing with CSS which demonstrates using advanced CSS techniques for print media.

The Art of Conversation - 2005
Shift’s online and printed industry magazine included my article Design with Web Standards which discusses the benefits and approaches of using web standards.

Bachelor of Design (Honors)
with High Distinction
July 2000
Wanganui School of Design
Wanganui, New Zealand.

A Bursary (Scholarship)
1994 - 1998
Saint Kentigern College,
Auckland, New Zealand.

Graduating Subjects:

  • Design
  • Graphics
  • Geography
  • English
  • Classical Studies
+  Skill Set    

I have over 8 years experience in the following applications

- Adobe Photoshop
- Adobe Illustrator
- Macromedia Dreamweaver
- Macromedia Flash
- Macromedia Fireworks
- Macromedia Freehand

I have over 5 years professional experience in the following programming languages:

- HTML/xHTML (Advanced)
- CSS (Advanced)
- XML (Intermediate)
- JavaScript (Intermediate)
- ActionScript 1 & 2 (Intermediate
- PHP (Basic)

I have considerable experience in the following methodologies:

- Information Architecture
- Business Analysis
- User Interface Design
- Wireframe/Paper prototyping
- User Testing
- Branding Development
- Creative Concept Development

Web Design

+  New Zealand Trade & Enterprise Aichi Japan Expo 2005 Design, xHTML, CSS, Flash

NZT&E required a website to complement their amazing New Zealand Pavilion at the World Expo in Aichi, Japan. The site was primarily for the Japanese visitor but was also available English. It was designed to focus on the Expo’s central theme of "The wisdom of nature"

I decided to base the design around the aesthetics of Sumi (oil painting) utilising white space and single bold use of colour along with abstract organic animations. I developed the creative concept, and continued through the design, flash production and XHTML development.

+ Launch Site

New Zealand Trade & Enterprise Aichi Japan Expo 2005
+  Tourism New Zealand Lifestyle Module Design, HTML, CSS, Flash

Tourism New Zealand wanted to develop a rich presentation of epicurean delights offered in New Zealand. The aim was to leverage the exposure of their Gold Medal winning garden at the Chelsea Flower Show, but continue to be compelling afterwards.

I developed the idea of famous New Zealand experts touring the food, wine and garden highlights of New Zealand.

This project forms part of the Webby Award winning NewZealand.com

+ Launch Site

Tourism New Zealand Lifestyle Module
+  Inland Revenue Department Website HTML, CSS, JavaScript

The IRD is the New Zealand Government’s tax agency.

This project involved producing an extremely rich user interface and information architecture within the New Zealand Government’s strict Web Guidelines for web accessibility.

The final result was a standards compliant site for all users that still allows for a rich and compelling design.

+ Launch Site

Inland Revenue Department Website
+  Sir Peter Blake Trust Website Design, xHTML, CSS, Flash

The Sir Peter Blake Trust continues the vision of this great man through ongoing initiatives.

I worked with the Trust founders and identity creators DesignWorks|Enterprise IG from the outset to develop the creative concept for the site.

From this we create a rich and compelling site which encourages action in initiatives and also serves as the official archive for Sir Peter Blake.

This site was both a finalist and formed the body of work that won the Overall Craft Award at TUANZ 2004.

+ Launch Site

Sir Peter Blake Trust Website
+  Shift Snow Globe - Xmas 2003-2004 Design, HTML, CSS

Shift wanted to create a compelling Christmas promotional that demonstrated Shift’s approach as ‘Useful fun’.

We decided to create an interactive 3D Snow Globe that we would send to clients and friends. In turn, they could build their own snow gloves and send these friends along with a greeting.

I worked on the creative concept, design, Flash animations and XHTML coding.

It proved to be a great hit with thousands of globs being created and sent around the world.

This project was both a finalist and formed the body of work that won the Overall Craft Award at TUANZ 2004.

+ Launch Snow Globe

Shift Snow Globe - Xmas 2003-2004
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